"A household based in the northern part of London seeks an exceptional and experienced tutor to support their youngest child on his first steps to growing into an British gentleman."
Upon seeing this listing, you might naturally overlook the phrase "first-steps" as simple an expression.
Yet, it might be the crucial aspect of this distinctive job advert, as it attempts to recruit a mentor for a 12-month-old.
Many of responses have already been submitted since the anonymous family advertised their call for the £180,000 per year tutor, who must be "someone very special".
Over the last few weeks, the advert has attracted notice in the media, with numerous asking why?
Forward-Thinking Method
Adam Caller, head and founder of an education consultancy, which is helping the family in their hunt, stated that in spite of early skepticism, he viewed the plan "far sighted", and "progressive".
When he spoke with the family, he said they appreciated the unusual character of their requirement, and how young their son is.
But, they stated that they "didn't want to wait any longer" to engage a tutor, as they had postponed until their older child was five, and by that age "cultural influence had already become established".
But what does the family refer to by "cultural bias"?
It's "everything", he answered. "How you eat, how you speak".
He stated the older sibling had adopted "extremely delicate, unspoken signals" from the family, and had assumed their cultural ways. The family told him they hoped to prevent history to repeat itself with their younger child.
The plan: To bring in a UK tutor, who must speak with standard English accent, to shape the baby from day one.
Subtle Influence
"A lot of the development at the outset here is somewhat absorbed naturally," stated Adam.
It's through this natural absorption that the family are expecting the child will adopt the British traits they aim to impart.
He noted the tutor needed to be somebody who went to "prestigious academies – comparable categories of schools as the family plan to send their son to".
"The tutor must be the appropriate candidate, they'll be performing things they don't even know they're doing, simply by nature," he commented.
Cost Not Relevant
The family explained to the expert the successful candidate should preferably also have familiarity of or interest in horse riding, skiing, artistic pursuits and music so as to influence the child in a broad spectrum of interests.
Furthermore though, he explained the family wanted the tutor to enrol the child on a selection of lessons so the child would be "equestrian training and starting an musical instrument by the time they are approximately three years old".
In the family's view, guiding their son grow into a "British gentleman" will bring about accomplishment and create opportunities.
"Taking into account the pros and cons of that, because it's certainly a social class indicator," he adds.
Yet, despite all this instruction in "English culture", could the child pick up so-called cultural bias from the globally influenced family he lives with in any case?
"Absolutely", replied the CEO. "The parents know this may not work, but they've merely embraced the attitude of, 'we should try and we should start as quickly as we can', because the expense of it is not relevant," he said.
Overly Optimistic
A number of in the education sector who share these concerns.
An education leader, chief executive of Blue Education, who supplies private tutors, commented that "the journey of embracing two identities, or in fact, discovering oneself, is something that must be lived into, not manufactured."
The expert noted that he had emigrated from the Far East to the United Kingdom at the time of seven, and had been raised experiencing and practicing dual heritages. He went on to be educated at Cambridge University.
"The notion that an individual can act as a embodiment of Britishness, someone who can in some way transfer the qualities of a UK sophisticate upon a infant child, seems to me optimistic and unfeasible," he wrote.
"Based on my background, having a typically British tutor from early childhood will not instantly produce the outcome they desire.
"I wasn't provided with that kind of mentor, and nevertheless I have been fortunate enough to experience numerous of the experiences they hope for their son."
He stated: "The fact is, cultural identity cannot be imposed from the outside; it must be embraced, and it must originate internally."
Acquiring Englishness
Of course, Britishness is something Adam believes can be instructed – and commercialized.
"I believe the situation that the world views us in this regard is something that we should be cherishing|valuing|appreciating